Posted By Leah Baker

My company has many resources available that are free of charge. For example, please see the list of fourteen Fact Sheets listed in the July 21st article in this blog.

 

We also have a PowerPoint presentation that explains the YTheyJoin™ program. This program describes nine types of association members based on their needs and motivations, how to identify them, and how to do target marketing. This methodology was developed by Dr. Dale Paulson several years ago and he is the sole provider. If you would like a copy of the presentation, or for Dr. Paulson to visit your office to discuss it, just send us an e-mail or call. There is no oblgiation.

 

Here are the nine types of association members.

 

Mailboxers

Relevant Participants

Shapers

CompShoppers

Cognoscenti

Boosters

Altruistics

Doubters

Non-Relevants

 

For more info, e-mail AllegianceResearch@gmail.com or call 703-772-5263 or visit the Web site at www.YTheyJoin.com (Please note that YTheyJoin and the nine member categories are trademarked by Dale Paulson.)


 
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