May 14, 2009 11:10:42
Posted By Leah Baker
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Step 2: Look at the places where they spend the most points and summarize this information into a 3-digit code that you write on each form. For example, 573, means this person is a Cognoscenti, spent 70 points on this, and their next choice is Shaper. (Please refer to the previous article to see the list of categories and the corresponding number for each.) Step 3: Enter the code into each member’s record. All you need is three columns and it is like a Zip Code®. That is all there is to it. Now you know what each member wants, no more guesswork! In the example, the person who is a 573 is a strong Cognoscenti (wants to read your publications and may buy some of them and may also want to be a speaker or writer for your assn) and has some interest in serving on a committee. This person spent points on no other categories. I have a free Fact Sheet that explains this program, called YTheyJoin, and if you would like it just send me an e-mail at AllegianceResearch@gmail.com
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